Welcome
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TO
"All of our different teams specialising in different fields within BAKENE DIGITAL SOLUTIONS RESEARCH & MARKETING share one special trait in common, they enjoy collaborating to innovate and leverage modern technology to empower SMEs and SMMEs to dominate competition and thrive in the digital era. We understand that no two businesses are alike, and that's why we take a tailored approach to each project. Whether it's crafting visually stunning brand identities, developing user-centric websites, optimizing search engine performance, or implementing data-driven social media campaigns, our team is dedicated to delivering results that exceed expectations.
AND...
THE LOVE FOR CONNECTING CUSTOMERS WITH BUSINESSES THAT OFFER THEM LIFE-IMPROVING VALUE...
The goal is to deliver relevant and timely messages to the right audience, ultimately improving the effectiveness of marketing efforts and maximizing return on investment (ROI).
Instead of just relying on guesses or gut feelings, businesses now use data from things like customer purchases, website visits, and social media to make smarter marketing decisions. It's like having your own Data-Science team that helps you understand what customers want and when they want it.
It empowers companies to make more informed decisions, improve targeting accuracy, enhance customer experiences, and ultimately achieve better results.
The availability of big data, advanced analytics tools, and technologies such as artificial intelligence significantly contribute towards the growth and effectiveness of Neuroscience-Driven marketing strategies.
"Over the years, we've built a reputation for our ability to harness the latest technological advancements and pair them with artistic flair to create memorable campaigns that drive customer engagement and new customer conversions. Our commitment to staying at the forefront of industry trends means that our clients benefit from cutting-edge strategies and solutions that keep them ahead of the competition by always going the extra mile in conducting intense Qualitative and Quantitative Market Research aimed at helping all our clients reduce their Research and Development (R&D) Costs. We're not just a marketing agency; we're your dedicated partner in achieving your business objectives."
Our research findings have revealed that SMEs in South Africa do not thrive due to low or limited access to market/customers. As a result, their survival rate is concerningly low with most small businesses (including micro businesses) do not survive beyond five years (Global Entrepreneurship Monitor (GEM) 2016). We thus identified this as a major problem causing the lack of economic growth and socioeconomic ills in South Africa. According to most enterprise development experts and business analysts indicated in a report by SME SA (2022), SMEs are currently operating within highly competitive business environments, and given the current state of South Africa’s economy and the level of unemployment, this will likely continue for the foreseeable future, unless We Unite and Do Something About it.
Using promotional merchandise can empower businesses to extend their brand reach and connect with their target audience tangibly and memorably. These items are often distributed at trade shows, conferences, events, or as part of marketing campaigns to create positive associations with the brand and encourage customer loyalty.
Email Marketing
Social Media Marketing
Local Search Engine & Google Business-Listing Optimization (SEO)
Advertising Content Creation
SMS Direct-Marketing
Online Consumer Behaviour Analytics Reports and Marketing Performance Tracking
Township/Rural SME & Start-Up Entrepreneurship Support Programme for youth aimed at helping them grow their businesses by offering neuroscience-driven marketing solutions to grow their client base to 100+ customers, develop a profitable and sustainable online presence and outdoor presence for 50% off from the original cost including a commission for every new client acquired for them by resilience marketing and communications agency.
Also, beneficiaries of this program will required to volunteer at least 100 hours helping others in need in our community outreach projects.
The goal of this program is to stimulate job creation & sustainable economic growth in rural & township areas according to the South African National Development Plan & the UN SDGs to eradicate hunger, poverty, illiteracy, climate change, & inequality.